Achieving irresistible compliance for Gillette

Strategically driving sales through optimised and irresistible compliance.

  • Availability is key focus
  • Ensuring product shrink is minimised and backroom compliance is optimised
  • Dynamic coverage model built accommodate seasonality and target opportunity
  • Team focused on the right outlets, actions, and interventions
  • Effective training, tools and technology that unlock opportunity
  • Team measured by ROI

This project has been exceptional and the best we have ever worked on. Getting to where we are, in an incredibly complex and multi layered programme has been amazing! Your collaborative approach has been superb, and you have really embraced our ways of working. The team are amazing, and we are very excited about the future of the programme

Dave Haylings, Gillette Availability & Perfect Store Leader – Europe